Regardless of what promotion you are looking for... regardless of your industry...you need:
Someone with deep experience in sourcing to get you reasonable prices... and meet your unreasonable deadlines.
Someone who understands art, graphics, and product materials (plastics, tees, "performance material", metals, glass, polypro, )... and the way they interact.... to make sure your logo or message projects well.
Someone with deep product knowledge who is available 24/7 on the phone. Call her for a quote or to discuss your upcoming promotional project.
Someone who you can trust to take the details of promotions and imprinting off your plate... so you can concentrate on your job.